This week I’d like to continue talking/typing to you about the question that’s been posed after we changed the policy on Craigslist, this time focusing on our premium value to our consumers, and why spreading our listings to those “30 national sites” would dilute said value.
When a consumer comes to us, they are expecting the [...]

Did you know that as Realtors you fall under the federal CAN/SPAM guidelines?  Let’s look at what the FTC says:
Despite its name, the CAN-SPAM Act doesn’t apply just to bulk email. It covers all commercial messages, which the law defines as “any electronic mail message the primary purpose of which is the [...]

Yesterday evening we rolled out a pretty substantial new release to our public websites, www.homerealestate.com and www.woodsbros.com.  We’re really excited about the changes here at HSN, so I’m going to get right into it!
Property Details page
The details page for each of your individual listings has been completely revamped. Here is the new one you’ll see [...]

Social networking is the newest thing to hit mainstream popularity on the Internet.  Now we all have Facebook accounts, twitter accounts, blogs (some of us have a few of each), and are immersed in the middle of the social networking explosion.  Here’s a question for you – what is social networking?
Not so easy to answer, [...]

Like many of you, I have a voicemail problem.  I get quite a few voicemails during the course of the average day on my work phone, then I also have a personal phone that I have to keep track of as well.  There’s nothing worse than dialing your voicemail after a long meeting and hearing [...]

We’ve had a lot of great questions lately about what to buy for new laptops and desktops, right now is a GREAT time to buy – as long as you buy the right thing.  With that in mind, here’s a little buyers guide for laptops and desktops.
Laptops:
When you see specs, you’ll see a page similar [...]

We just released another update to WoodsBros.com and HomeRealEstate.com today, packed with a bunch of backend enhancements and some very nice customer-facing updates.  The first of which has been heavily requested, and that’s the addition of social networking “buttons” to your profile on your agent website.  They look something like this:
We can add them to [...]

Lots of things going on here at the orwell office – wow!  First, I’ve done some updates to the blogs to align them with some of our core online marketing focuses.  Did you know that our blogs have been quoted in the Lincoln Journal-Star twice in the past month, once on the homepage?  This is [...]